Trybe Fitness App

Trybe is a fitness application that enables CrossFit coaches to build an online community (a trybe), around their programs. Athletes can join trybes to access their Workout of the Day (WODs), connect with the community, and track their progress. For this project, I worked on multiple phases and iterations with the CEO/Founder and 3 developers to increase likelihood of users starting a workout and logging in their results after downloading the app.
 

Success Metric: Engagement & Retention           

Platform: iOS and Android

Trybe is a fitness application that enables CrossFit coaches to build an online community (a trybe), around their programs. Athletes can join trybes to access their Workout of the Day (WODs), connect with the community, and track their progress. For this project, I worked on multiple phases and iterations with the CEO/Founder and 3 developers to increase likelihood of users starting a workout and logging in their results after downloading the app.
 

Success Metric: Engagement & Retention           

Platform: iOS and Android

Trybe is a fitness application that enables CrossFit coaches to build an online community (a trybe), around their programs. Athletes can join trybes to access their Workout of the Day (WODs), connect with the community, and track their progress. For this project, I worked on multiple phases and iterations with the CEO/Founder and 3 developers to increase likelihood of users starting a workout and logging in their results after downloading the app.
 

Success Metric: Engagement & Retention  Platform: iOS and Android

Trybe Landing Page_Isometric

Design Process

The Redesigns

Workout View

Workout View

Workout View Port

Timer View

Timer View

Timer View Port

Log Results View

Log Results View

Log View Port

The Impact

The Impact

New designs launched on 02/14/18

New designs launched on 02/14/18

New designs launched on 02/14/18

111% Increase in users starting a workout after dowloading app.

48% Increase in users completing and logging their workouts.

111% Increase in users starting a workout after dowloading app.

48% Increase in users completing and logging their workouts.

111% Increase in users starting a workout after dowloading app.

48% Increase in users completing and logging their workouts.

Iterations & Future Designs

New Designs